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Farm Beginnings Profile: Brad & Shelley Schrandt

Riding the Storm Out

By Brian DeVore
March 10, 2011

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A few years ago, Brad and Shelley Schrandt faced a dilemma: should they keep their dairy herd at around 20 cows for a few more years while working off the farm, or should they expand enough to justify quitting those town jobs? They went for the expansion in an attempt to simplify their life. Shelley, who was pregnant at the time, was helping milk cows on a neighboring farm while working at a bank, and Brad was a night mechanic for a waste management firm.

“Those were some long days,” Shelley says, rolling her eyes. “Yeah, those were the days,” Brad quips.

While saying this, the young couple (he’s 34, she’s 30) is sitting in the kitchen of their farm near the southeast Minnesota community of St. Charles. They explain that while expanding met taking on a heavier debt load, working off the farm was hurting them as well as their operation.

“We knew there were things on this farm that just weren’t getting done,” says Shelley.

So in 2007 they added 15 cows to their herd, providing enough milk income to quit their jobs. In 2008, they added another 25. It turns out their gamble may have been ill-timed.

Shelley and Bad Schrandt, with their children, Grace and Callie.

“We went for broke, and almost went broke,” says Brad, only half joking.

Yes, it’s been a rocky couple of years for the Schrandts financially. In fact, when reflecting on those tough times, the farm couple sounds a little relieved they are still in business. They say what made it easier to ride the rough waves without going under was the business planning background and farmer networking they gained when they took the Land Stewardship Project’s Farm Beginnings course in 2005-2006.

That fall and winter the couple drove twice a month to the Minnesota community of New Prague for sessions taught by established farmers and other agricultural professionals from the community. For 14 years, Farm Beginnings has been training beginning farmers who are interested in innovative management systems.

The course emphasizes goal setting, financial planning, business plan creation, alternative marketing and innovative production techniques. Farm Beginnings participants also have the opportunity to attend on-farm events where they see firsthand the use of innovative management techniques.

“We felt like Farm Beginnings was a good training course for anyone who’s trying to start a business of any kind, not just farming, because of the emphasis on business plans and whole farm planning,” says Brad. “A lot of it is trying to lay out where your goals are and how you are going to get there. The risks in agriculture are so much higher now.”

Economic Turndown
They know from first-person experience about those risks. While 2008 turned out to be a good year for milk prices, 2009 was not. Add on top of that in 2007 they began the three-year process of transitioning the herd to organic. Once a herd is officially organic, it can qualify for significant price premiums. But before that day comes, there can be financial risk involved. For one thing, the Schrandts were converting row crop acres to rotationally grazed pastures. This met foregoing the subsidy payments commodity crops like corn and soybeans qualify for.

“While converting this high value land to grazing you don’t have that income from the crops and the debt accrues,” says Brad.

Things got bad enough that they seriously began reconsidering farming as a career. “We talked about, ‘Do we just quit?’ ” Shelley recalls. “I remember we had a lot of discussions about whether we were even going to survive.”

And finally becoming certified organic in August 2010 didn’t solve their problems. It turns out the down economy was scaring organic dairy processors from taking on new contracts. That meant selling organic milk into the depressed conventional market.

But their tenacity paid off. In October of that year, the Schrandts got an organic contract with Westby Creamery in Wisconsin.

“Maybe we should have grown more slowly,” says Shelley as she heads to the barn to help an artificial insemination technician. “But it all worked out.”

Support Network
The other invaluable resource LSP and Farm Beginnings provided was a connection to established farmers in the area. Carmene and Dale Pangrac, long-time organic dairy farmers from the area with years of experience in managed rotational grazing, have traded labor, equipment, and, most importantly, knowledge, with the Schrandts.

“That’s been huge for us,” Brad says. “They’ve been a big help in figuring out animal treatments and crop production, even just what you do when money’s tight. What are your highest priorities? What do you buy? What do you not buy? What can you do without?”

In fact, the Schrandts are in a bit of a hotspot for innovative farming in general. They regularly visit the farms of other beginning farmers in the area who are trying out different production and management methods. Their original loan came from a local banker who has other graziers as clients.

No Farming Neophytes
That the Schrandts would need mentoring, or that they would take a beginning farmer training course in the first place, may seem somewhat surprising, given their backgrounds. Shelley grew up milking cows in the same barn they milk in now, and Brad grew up on a dairy farm in northeast Iowa. In fact, they met while Brad was working on a large dairy near St. Charles.

But when the couple got married in 2003 and began looking into taking on farming as a career, they soon figured out they didn’t want to farm conventionally. Both their families got out of dairying partly because of the difficulty of making it with a moderate-sized herd utilizing conventional methods.

So the Schrandts began investigating producing milk using managed rotational grazing and eventually going organic. The Farm Beginnings classes, as well as the on-farm workshops the program offered, helped them learn the basics of grazing.

As of this summer, the milk from the Schrandts’ 70-cow herd has been on the organic truck for over nine months. They farm around 230 tillable acres. The couple owns approximately 100 acres and rents the rest from Shelley’s parents across the road, where the cows are milked in a tie-stall barn. Since the barn had not been milked in for five years before 2006, it needed some work, including a new plumbing system. Plans call for building a low-cost parlor that gets the cows through more efficiently with less labor. The Schrandts are hoping that spending less time milking will mean more quality time spent with their two chatty daughters, Grace, 4, and Callie, 2.

Reducing Risk
The Schrandts raise most of their own feed, including 80 to 90 acres of rotationally grazed pasture. Brad and Shelley feel they are making progress in working down their debt load, thanks to the premium their organic milk receives and low cost production methods such as managed grazing.

They’ve supplemented their Farm Beginnings training by enrolling in the Minnesota Farm Business Management Program, which is helping them monitor and manage their cash flow, among other things.

“Even if milk prices dropped some, I think we’re still headed in the right direction for paying down debt,” says Brad. Despite the early bumps, he has no regrets about converting the operation, and the land, to organics. For one thing, his experience working on large-scale confinement dairies was not a pleasant one—the cows were pushed hard to produce high volumes and it affected the animals as well as the farmers.

The young farmer also feels a grass-based organic system will prove to be more financially viable long-term, especially in a world where volatile commodity prices are making agriculture increasingly risky.

While he, Shelley, Grace and Callie check on cows grazing in a pasture that was converted from corn a few years ago, Brad points to cropland across the road that’s renting for $400 an acre.

“I don’t know how you make it on that,” he says, shaking his head in wonder.

Category: Farm Beginnings Profiles
Tags: beginning farmers • dairy farming • Farm Beginnings • rotational grazing

Give it a Listen

In LSP Ear to the Ground episode 104, Brad and Shelley Schrandt talk about how business planning has allowed them to manage risk.

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October 2025

Thursday October 9

5:00 pm – 7:30 pm
Minnesota Women in Conservation Fall Learning Circle
Thursday October 9
5:00 pm – 7:30 pm
Minnesota Women in Conservation Fall Learning Circle
Dawson, MN 56232, USA

Participants will walk around a “homestead” farm site, exploring areas and goals the landowner hopes to improve in the future, including pollinator habitat, perennial plantings, windbreaks, privacy/noise screens, water quality improvements, well sealing, and compost placements. Participants will hear feedback and recommendations from a conservation professional on potential programs that could assist the landowner in achieving those goals. This will be an active event.

Please bring a camp chair and a potluck dish. The host will provide the main dish, so think about bringing sides and dessert. For details and to reserve a spot, click here. For questions, contact LSP’s Alex Kiminski at akiminski@landstewardshipproject.org.

Friday October 10

8:30 am – 3:00 pm
Weaving a Wider Community: Seeing & Countering Racism in Our Backyard
Friday October 10
8:30 am – 3:00 pm
Weaving a Wider Community: Seeing & Countering Racism in Our Backyard
111 N 1st St, Montevideo, MN 56265, USA

Join LSP and CURE for a community event at the Land Stewardship Project office in Montevideo (111 N. First St.), from 8:30 a.m. to 2 p.m., on Friday, Oct. 10. This event includes lunch catered by El Mana; please register by Oct. 3 to be included in the food count.

You can RSVP here.

The Racial Equity Conference, organized by the Greater Minnesota Partnership of the Facilitating Racial Equity Collaborative, has been specifically designed to bring engaging content to local communities through a unique pairing of online speakers and in-person local sessions. The morning’s online content will include a conversation focused on seeing and countering racism in rural communities, moderated by Eryn Gee Killough, paired with two outstanding keynote speakers, Jenna Grey Eagle and Ron Ferguson, who have experience working in rural communities. 

This online content will be exclusively available to local community gatherings. Each gathering will gear their in-person activity to their specific community with the goal of extending the impact of the conference to others throughout the following year. Join LSP and CURE for this western Minnesota gathering, or if a different location works better for you, check out all the local gatherings on the FREC site,

If you have any questions, do not hesitate to reach out. LSP’s Nick Olson can be reached via e-mail at nicko@landstewardshipproject.org.

9:00 am – 3:00 pm
Intensive Small-Scale Market Gardening Bus Tour
Friday October 10
9:00 am – 3:00 pm
Intensive Small-Scale Market Gardening Bus Tour
Leatherdale Equine Center, 1801 Dudley Ave, St Paul, MN 55108, USA

Explore profitable small-scale farming (1–5 acres) and soil care. Visit a cooperative incubator farm and a thriving suburban market garden. Learn about cover crops, reduced tillage, high tunnel soil health, and support for growers.

This is the second tour in a three-part soil health bus tour series. Participants can sign up for just one, two, or all three tours. Register at https://z.umn.edu/vegetablebustours. The cost is $15 (flat fee, covers 1, 2, or 3 tours). There are more details in the attached flyer.

Saturday October 11

11:00 am – 2:00 pm
LSP-COPAL Visita a la Granja | Farm Tour
Saturday October 11
11:00 am – 2:00 pm
LSP-COPAL Visita a la Granja | Farm Tour
36919 County 57 Blvd, Dennison, MN 55018, USA

Building off the success of last year’s farm event with COPAL in Austin, Minn., this year Land Stewardship Project and COPAL members and supporters will gather at the Young-Walser Family Farm in Dennison, Minn. for a festive and delicious farm tour on Saturday, Oct. 11, from 11 a.m. to 2 p.m. We invite you to come and meet new folks, learn new skills, and try new food! 
 
This year’s COPAL-LSP farm event offers a little something for everyone: 
 
🍯 Honey sampling and the opportunity to purchase from Homestead Honey Farm. 
 
🍎 Apple cider pressing and tasting. (BTW, we’re still looking for an apple press if you or a farmer friend have one nearby we could borrow for this event!) 
 
🌽 Nixtamalization workshop and fresh, homemade tortillas, made with corn grown by LSP and COPAL members at the Young-Walser Family Farm! 
 
🍅 Salsa making and cricket-eating competitions! Yes, you heard that right —we’ll have the opportunity to sample crickets, a delectable crispy and savory snack commonly enjoyed throughout Mexico and Central America. Stay tuned for details on how to enter either competition. 
 
🥾 A tour of the Young-Walser farm, nestled in the beautiful Sogn Valley not far from Cannon Falls, Minn. Enjoy a tromp through the corn and squash fields and hike in the nearby woods. 
 
🌮 A shared meal and opportunity to hear from LSP and COPAL organizers about our participation in the Immigrant Defense Network. 

Let us know you can make it to ensure we order enough food and supplies! Carpools from Minneapolis and Rochester will be available to all attendees. 

________________________________________________

¡Únete a LSP + COPAL para nuestro recorrido anual comunitario en la granja!
Un espacio divertido para tod@s donde exploraremos la agricultura, aprenderemos sobre el campo y participaremos en actividades prácticas. ¡Uno de los momentos más especiales será hacer tortillas frescas junt@s!

Compartiremos un delicioso almuerzo comunitario, preparando tacos en estilo potluck (tipo convivio). Te invitamos a traer un platillo o acompañamiento para compartir.

También estás invitado@ a llegar temprano (desde las 9 AM) para ayudar a cosechar calabazas que sembramos. Puedes llevarte algunas a casa, y el resto se donará a un banco de alimentos local.

El Land Stewardship Project (LSP) es una organización aliada de COPAL que trabaja por sistemas alimentarios y agrícolas más sostenibles y justos. LSP y COPAL están unidas en su lucha por instituciones democráticas sólidas, comunidades saludables y acogedoras, y una ética de cuidado hacia la tierra y las personas que nos alimentan.

Tuesday October 14

11:00 am – 12:00 pm
Birds as Pest Control Allies on the Farm
Tuesday October 14
11:00 am – 12:00 pm
Birds as Pest Control Allies on the Farm
Online

This 10-lesson Wild Farm Alliance virtual course teaches agricultural professionals and farmers how to support beneficial birds and manage pest birds on farms. By learning how to assess the farm’s avian needs and opportunities, farms can be designed to provide for a diversity of beneficial birds. 

If pest birds are a problem, they can be discouraged with specific practices during the shorter periods when they cause damage. The sessions cover the latest research, tools and resources, and are given by experts in avian pest control, entomology, ornithology and conservation. While many topics and species are specific to the Midwest, most of the principles discussed are applicable across regions. 

Continuing Education Credits have been requested and are expected to be approved from American Society of Agronomy.

For details and to register, click here. 

The Course Schedule:

LESSON 1

Why Birds Belong on the Farm: Biodiversity, Pest Control & A Thriving Landscape

Tuesday, September 23, 2 p.m. CT


LESSON 2

Birds as Pest Control Allies on the Farm

Tuesday, October 14, 11 a.m. CT


LESSON 3

Birds in the Balance: Pest Control Services Across Crop Types

Tuesday, November 4, 11 a.m. CT


LESSON 4

Integrating Habitat into Croplands: Prairie Strips and Bird Conservation

Tuesday, December 2, 11 a.m. CT


LESSON 5

Birds on the Farm: Balancing Biodiversity and Food Safety

Tuesday, January 13, 11 a.m. CT


LESSON 6

Beyond the Crop: Birds, Biodiversity, and the Power of Edge Habitat

Tuesday, February 3, 11 a.m. CT


LESSON 7

Bridging Forestry, Farming, and Habitat

Tuesday, February 24, 11 a.m. CT


LESSON 8

Perennial Pathways: Agroforestry for Birds and Biodiversity on Farms

Tuesday, March 17, 11 a.m. CT


LESSON 9

Birds on the Range: How Grazing Practices Shape Habitat for Grassland Species

Tuesday, April 7, 11 a.m. CT


LESSON 10

Birds at Risk: How Pesticides Shape Safety on Agricultural Lands

Tuesday, April 28, 11 a.m. CT

View Full Calendar

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